Over 2 billion users use the instant communication app – WhatsApp! That’s a HUGE customer base that all eCommerce businesses should tap into!
In India, more than 4 million active users in India have adapted to this one communication channel now! But not many know how to sell on WhatsApp.
WhatsApp is a very personal tool but there is still a large audience lying there. To tap into this channel, your marketing strategies need to be exclusive.
Here, we are going to talk about how to reach out to that audience and sell via WhatsApp.
How to sell on WhatsApp practically
1. Accept sales inquiries on WhatsApp
Be open to sales communications on WhatsApp when you start selling on your online website. To do this, keep a business number registered separately. This adds a more personal touch to your business – we all love the convenience of communicating free of cost on WhatsApp.
In all your marketing communications, share your WhatsApp number to let them know that they can personally reach out to you if they have a question about your product.
2. Tap into marketing groups on WhatsApp
Just imagine, with an audience this large – your chances of making sales can double! There are a lot of marketing groups on WhatsApp that leads to an easy conversation between buyers and seller!
Because of government initiatives and cheap access to the internet, connecting on WhatsApp to buy and sell online has become a commonplace practice. Don’t miss out on this opportunity to increase your revenues and get new customers!
3. How to Find WhatsApp Groups
Ask fellow sellers
When you talk to your seller friends, there is a chance that they might be a part of a group that connects sellers of a similar category. Ask around.
We have the opportunity to tell you before you have to ask. Yes, Instamojo also has a strong community of small business owners who regularly connect and talk about things all business!
Be a part of our small business community on Facebook, WhatsApp and Telegram!
Search on Facebook groups
Look around on Facebook for groups where sellers interact with each other. Chances are high that they also have a WhatsApp group for the same. Ask to be a part of them.
3. Create your own Group on WhatsApp
You can find like-minded people and start your own group on WhatsApp and let the word spread by making your initial members admin.
They can add more people to the group and eventually, you will have a decent audience.
You can find inspiration here: Example of a business group for DTC brands.
4. How to make a sale on WhatsApp
With Instamojo, it is easy to share product links directly from your online store to the person showing interest on Whatsapp! If you don’t have your own independent store yet, create an online store for free here!
After finishing the signup process, you can create a payment link that has information about the product you are selling. You can create multiple payment links for multiple products.
These payment links are also shareable on WhatsApp in chats. Your customers can click on this link and proceed with the payment. This is how it looks in a WhatsApp group:
5. Support is the new sales with WhatsApp
It’s a good idea to stay in touch with customers and ask them if they would want to receive updates on new and related products from you.
Building a relationship with your customers on WhatsApp keeps your brand name fresh in their mind and it is probable that they will make a repeat purchase.
Related read: 5 Proven Way to get repeat customers
6. Create a WhatsApp Business account
Once your business scales, manually keeping track of every single message and order on WhatsApp can become impossible.
To make your life easier, you can also switch to a WhatsApp business account! Check it out here.
With the business account, you can automate your chat replies, provide your business details to potential customers easily and also show them product catalogues. You can also use it to send automated important notifications like delivery schedules or stock availability.
*Warning: WhatsApp spam can be overkill. Avoid spamming your customers with forced sales messages.
We believe WhatsApp should be a complement to your other communication channels for marketing and not a sole marketing channel. The key is to give your customers more options when they are looking for it.
Do you want to also learn how to use other social media platforms to make more sales? Visit free learning platform for forward-thinking entrepreneurs & SMEs – mojoVersity.
If you have any queries or need help on how to market and sell on WhatsApp from your online store, comment and let us know. You can also reach out to us at support@instamojo.com.
Ready to take your independent small business online?
61 comments
Hi @instamojo team,
Thanks for clarifying lots of doubts. It’s very helpfull to us. I have few queries. If possible please clarify those.
We are going to start a Whatsapp group to sell products. But we need reach the sellers. The seller like clothing etc…
1.How do I do that. Is there any specific place to find the seller or any media to reach them.
This is really a smart way of selling but I came to know that the quality of users is very bad and one needs to put extra efforts in order to sell on whatsapp. However if you got a certain set of audience then it will work perfectly.
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Thank you for providing nice information.
nice one
Thanks for this post.I need more details for Support is the New Sales with WhatsApp?
Thanks for this post. I need more details for Support is the New Sales with WhatsApp?
Mam,
I want to start a business on WhatsApp by collecting my products from various sources. Before starting the business should I have to register somewhere?? What’s the actual process of doing such business??
Here’s how you can become a whatsapp reseller: https://www.instamojo.com/blog/whatsapp-reseller-work-small-business/
Thanks for this post.What is the highest price of this model?
Very Nice Article. Enjoyed reading It, really explains everything in detail, the article is very interesting and effective. The information you have posted is very useful. Thanks for sharing.
Helpful post. It is very informative post. Thanks for sharing this information with us.
Sir,
I am a writer editor publisher of books. Currently I have two digital book to sell. I need sellers who can help to sell my books on commission.
Contact Call 9690751111
Whatsaap 9639842222
Regards,
BHRIGUNATHMISHRA.
Any help on where to source goods from of branded copies shirt t-shirt shoe watch….. Similar to those moving around in online groups these days??? Plz drop contact if any one can help
Hi, im ready to sell ur products in whatsapp groups, if u like to give the order and u want to speak with me personally pls contact and whatsapp 9972545144, 7411500414
We have a DESI AVATAR whatsapp group for selling merchandise. We are dealing directly with manufacturer and dealers. We are adding customers to provide one to one services. Interested seller may also approach us for selling purpose.
To add yourself to this group, please send your number to 8123228973
Hy i sell my products through watsapp I need more audience coverage n reseller to promote sales if You can help me out I have wide range of products almost everything
Contact on 6380036788
Interested for reselling ur products… m active reseller in gurgaon myself reetu yadav my whatsapp no.9599057086
I am making handmade jewellery. How can I sell
You can start by signing up on Instamojo and getting your free online store.
This post is very helpful for small businesses in India. Thanks for sharing.
I need manufacturers and sellers of shoes bags watches at low cost
For promoting and reselling your products and sell it for you.
Interested persons may add me in your broadcast or groups
And message me private.my no is
9605853253
I’m a designer I design garments. Where and how can I sell them can anybody help me further with this… Please. Contact 9953445009
Do you have payment gateway plugin for WordPress?
Hello, we have plugins that you can easily use in your website:
Please refer to: https://support.instamojo.com/hc/en-us/search?utf8=%E2%9C%93&query=wordpress+plugin
yes we do!
Please check: https://wordpress.org/plugins/woo-instamojo/
I want to become a reseller can u help me
9429156317
If interested WhatsApp me on 8123228973
Could u please help me in becoming a reseller on WhatsApp and Facebook?
Which is the group to join and how?
I want to become a reseller can u help me
If interested whatsaap me 7674979954
9429156317
I also want to do the work same as u …can u help me for this
If interested ping 7674979954
I am resaler need mens jeans shirts nd shirts contact me any
I am sale on my WhatsApp group I want one one piece only
textile product you want to purchase manufacturer kindly install ownmetrro
( textile mobile app ) all over india
I am interested to know more about wats app marketing
Ping 7674979954
I need a seller for advertising and reselling your products
My no is 9605853253
Hello
Please help me
How can sale video online and payment receive By instamojo and how can create paid account in instamojo please what is your contact number
Just go to Instamojo.com and sign up. It takes less than two minutes.
If you want to collect payments more than Rs.10,000 a month, you can submit some documents and your account will be verified within minutes.
Drop us your number at support@instamojo.com and we’ll give you a call.
We have a @Fashion Fizzy whatsup group for selling merchandise. We are dealing directly with manufacturer and dealers. We are adding customers to provide one to one services. Interested seller may also approach us for selling purpose.
To add yourself to this group, please send your number on 7355790780.
I want to sell cloths online. How can I manage no of cloths by price.?
HI IWANT TOY BUSINESS GUIDE ME
Hello,
You can start your online business with Instamojo. Sign up and start with your online store in less than two minutes.
Yes
What about delivery.who will make sure the product is delivered.
WhatsApp is a sleeping giant. Business promotion through WhatsApp is going to increase in coming days. Especially the small and home based businesses are going to take advantage of this platform along with Facebook. As a Digital Marketing training company soon we are going to add a WhatsApp marketing module on our full stack Digital Marketing course.
Regards
Soumya Roy
DM & SEO Coach
PromozSEO.com
Hi I am an online seller on.whatsapp..only through whatsapp groups for different category of products as a reseller
.we get images of products from manufactures suppliers or direct dealer who deal in various products than we circulate those in out direct consumer lost with adding our margin and quoting sine price to our clients ..we take payment ts on put account through next or imps .
And then we fwd payment to.our vendor this keeping our margin and product is despatched directly from. The person who is having the product to my clients address and they charge the client shipping too..so we are just action g as mediators ..in this scenario as I do r have the stock and even the despatch happening from.vendor to client directly who is going to pay GST as there could be several mediators n between since the product may not be coming to me directly so in chain thereay be several people in line so how to go about it ..though I pay it since all my transactions are crystal clear through online and the gross income is less than 5 lakhs per annum. Pls reply as I dint unrest and where do u stand and what kind of registration I am.required to do..as online selling is the only option left for me to earn …
Hello,
Please drop an email to support@instamojo.com. We can definitely help you out with these.
Could u please help me in becoming a reseller??
9654598866
Hey I also want to do the same work as u can u help me in it
Can u give me your whats app number, I m in need of active re-sellers for my products
pls ping me on whats app 9028889918
Hi sister i have one idea message me on WhatsApp 7339685070
hi am intrested in doing watsapp business.. can u suggest n help me to get the dealer
Hi, Can I promote digital products and courses through Whatsapp. I am also into Affiliate Marketing. Is Whatsapp suitable for this?
I AM HOMEMAKER – WANT TO SELL HOMEMADE CHOCOLATE . DO I NEED ANY REGISTRATION OR LICENSE FOR SELLING ON WHATSAPP ? DO I NEED TO PROVIDE RECEIPT TO CUSTOMER ?
THANKS
Hey Anju,
It’s best to opt for a Food Safety and Standards Authority of India (FSSAI) license before you start operating. (The link leads to how you can apply for a FSSAI license)
Also with the GST coming it, if you are selling your chocolates across state borders, you will need to keep invoices. If you are already signed up with Instamojo, your buyers will automatically get a receipt for the purchase when they pay you via Instamojo on whatsapp!
Can u help me
I want to know how to ask people to buy my product
How to convince them
If you have any msg of conbending please mail me in
rohanps1306 @gmail.com
You don’t have card support
Credit card {diners clip} which is not supporting.
Please add one features to our instamojo.
Hope you will add this feature early.
Thanking you