Youtube for eCommerce growth: An untapped opportunity
Do you know that 80% of people like buying an item when they have seen a video about…
62% SMEs targeted for cyberattacks: What you need to know
In 2021, 62% of small businesses reported being a victim of some form of cyberattack. The total damages…
Small shoulders, big dreams – A glimpse into Ananya The Artist’s small business
Ananya The Artist, a small business, is proof that you don’t need to have a degree or be…
The Do’s and Don’ts for the perfect eCommerce website
Your eCommerce website is your 24/7 salesperson! Once your customer visits your website, there are various things that…
Funding for Indian D2C brands highest in the past 3 years
Funding for D2C brands is at its highest in the past three years. In the financial year 2021-22…
Using data to design experiments and refine business strategy at Instamojo
Having spent nearly a decade in analytics and data science, I have worked with a large variety of…
How to increase Customer Lifetime Value in eCommerce: 5 smart hacks by Mezchip
It is cheaper to have happy repeat customers over acquiring new customers. But what keeps your customers happy…